Wednesday, July 6, 2011

New shoes

Despite the occasional birth, but does not prevent it swept Hollywood, selling two dozen countries worldwide. 

This is Zipz, great original ideas, the world's first free to replace them shoes. In the design concept, Zipz uppers and soles is a zipper fastened and the zipper pull can be combined and separated. Buy different soles and uppers, can be arbitrary with a different style, style shoes. "Zipz so that consumers feel they want to wear every day." Zipz founder and CEOJohnStefani said. 

Stefani's idea is that a family gathering. He saw the children, to wear dirty shoes unbearable, terrible, could not help thinking, if only to be removed to clean the dirty part, would not save a lot of trouble? He was fascinated by his ideas, took five years, tried various methods to design a removable and washable shoes. Eventually, he developed the zipper bonding shoes. If the shoe was rubbing dirty, just pull down the dirty part of the scrub; If you want to get a new shoes to replace upper on it. This is Zipz prototype. 

Marketing in the next, Zipz gradually evolved into popular concept. Convenient to replace them like new shoes. Zipz love with and who gave the consumer an opportunity to create, freedom to choose different patterns, styles of shoe soles, enjoy a combination according to your preference. 

Stefani ushered in the start of the most glorious moment of his career. Zipz shoes favored by the U.S. drama, "single apartment," "The Jetsons" the hit series set of the hero, wearing cool Zipz. Subsequently, the "Twilight" and JacksonRathbone, Glee Choir JaneLynch, American Idol DavidArchuleta ... ... screaming fans who make idols, have also put on a shoe. Hollywood trend, tilt the world of fashion. 

So far, Zipz 25 countries around the world are sought after, it came out of the popular concept of the United States, exported to Japan, the Middle East and Southeast Asia. It is also still affordable, prices remained at between 15-80 U.S. dollars, and is about to embark on the shelves of Wal-Mart and other large stores. Says no, the next UGG, Crocs is it.

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